hi, I'm
CourtneyEisenhuth
A decade of designing digital products, with five years living inside the small screen. I know how people shop, tap, swipe, and bail, and I design for all of it.
Product skills
Strategy, Research, UX/UI
Focus area
Mobile & E-comm
Current role
Mobile Design Systems Team @ PNC Bank
Working on
AI & Vibe-coding
Bio
A little about me ✨
The who behind the work.
Hey, I'm Courtney! 👋
I'm a Senior Product Designer with 10 years of experience crafting mobile-first experiences people actually love. I specialize in e-commerce and retail, balancing user needs with real business outcomes.
I've spent the last 5+ years deeply embedded in the American Eagle Outfitters app, helping drive 40% of AEO's digital revenue through thoughtful design of navigation, checkout, loyalty, and discovery.
I'm a systems thinker who loves a good design challenge, and yes, I'll probably make it a little fun too ✨
📬courtneyeisenhuth@gmail.com0 yrs
of product design experience
0M+
customers served through AEO
$0M+
estimated revenue lift in 2025
My superpowers 🦸♀️
Projects
From brief to build 💻
Take a look at some of my most recent work.
Incentivized Reviews Strategy
Driving review participation through loyalty without compromising authenticity. A cross-functional initiative that grew daily review volume by 300% across the AE + Aerie catalog.
App Product Reviews Redesign
End-to-end redesign of the AE + Aerie mobile app reviews experience, rebuilding photo carousels, submission flows, and review UI to turn a fragmented section into a high-trust content engine.
Item Level Fulfillment
Designing flexible fulfillment for a feature that never shipped. Concept design, competitive analysis, and usability research that validated the idea and moved organizational understanding forward.
Single Account Initiative
Rebuilt account creation and loyalty enrollment during a full platform migration, designing dedicated migration paths for 10M+ existing customers across iOS and Android.
Experience
Where I've been 🗺️
10 years across retail, e-commerce, healthcare, and edtech.
(Click each card to expand)
Product Strategist
American Eagle Outfitters
Lead strategist driving mobile commerce strategy for an app that represents 40% of digital revenue for a $5B+ retailer. Leveraged behavioral data, market analysis, and user research to identify high-impact opportunities across the full shopping funnel, from browse to checkout, while contributing to A/B testing strategies that drove an estimated $20.35 million in annual revenue lift in 2025. Partnered cross-functionally through experimentation, accessibility best practices, and workshop-led discovery to shape scalable, user-centered product solutions aligned with revenue growth and retention goals.
Product Designer
American Eagle Outfitters
One of two product designers supporting mobile app development across key commerce surfaces, designing mobile-first flows, wireframes, and high-fidelity prototypes tailored to native iOS and Android patterns. Bridged web-to-mobile feature parity while introducing app-exclusive enhancements, collaborating cross-functionally within Agile sprints to balance business objectives, technical constraints, and customer experience - while also supporting QA testing to ensure polished, accurate implementation.
Product Design Consultant
SDLC Partners LLC
Design consultant leading end-to-end design - guiding projects from discovery through implementation through research, prototyping, stakeholder alignment, and usability testing to deliver user-centered solutions that met business objectives for a large healthcare client.
Product Designer
Learning Sciences International
Product Designer collaborating within an Agile team to deliver mid-fidelity wireframes and interactive prototypes for a web application and mobile app, translating SaaS product requirements into intuitive, user-centered design solutions.
Blog
What I'm thinking about ✍️
Design process, strategy, and lessons from the work.